DLS Rating Component

DLS Rating Component Client: Nordstrom Project Type: UX Design & Research Skills: Agile development, brainstorming, collaboration, competitive analysis, design language system assets, design specifications, documentation, Figma component creation, interaction design, interaction notes, high-fidelity mockups, peer critique, project management What and Why Nordstrom is in the process of creating a Design Language System (DLS) in order […]

App Banner Redesign

App Banner Redesign Client: Nordstrom Project Type: UX Design Skills: brainstorming, collaboration, competitive analysis, wireframing, high-fidelity mockups What and Why Nordstrom was trying to increase customer usage of the Nordstrom and Nordstrom Rack apps. The goal was to encourage visitors to the mobile site to either download or open the app as this resulted in […]

Nordstrom Media Network

Nordstrom Media Network Client: Nordstrom Project Type: UX Design Skills: Agile development, brainstorming, collaboration, competitive analysis, design specifications, interaction notes, project management, and wireframing What and Why Nordstrom was in the process of creating a new cooperative marketing platform, the Nordstrom Media Network, to: (1) help customers discover and connect more deeply with brands, (2) […]